AI that works the way
your business does.
Standalone applications. One integrated AI stack.

LLM Brand Auditor

Brand visibility in AI.

Your customers stopped searching. They started asking. Know what AI chatbots say about your brand and fix it.

Echo

Advanced sentiment and opinion analytics.

The problem isn't a lack of data. It's the flood. Turn thousands of opinions into clear, actionable insights.

Sniffer

Market intelligence, before you fall behind.

The market changes every day. Be the first to know what's happening around your brand - and ask about anything you want to keep an eye on.

Context Hub

Your organization's knowledge base and Virtual Assistant.

Critical information gets lost across dozens of systems and documents. Just ask instead of searching - and get an answer, not a list of files.

Trend Hunter

Cultural signal detection.

Your competitors are already watching the next trend. Spot it first and plan your content based on data, not guesswork.

Aura

Truth hidden in data, delivered with expert precision.

Go beyond what standard tools can see to uncover correlations and opportunities that can move your business.

Cadabra

Prompt engineering and IP protection.

Transform raw prompts into precision creative code, store them securely, and keep every generated asset on brand.

Hyde Park

Creative ideation, accelerated.

Transform campaign assumptions into precise execution briefs and hundreds of unique creative hooks and reach the right idea sooner.

Content Creator

Content production at scale.

Produce, personalize, and manage content in one modular AI system - you decide which modules you need; the system handles the rest.

LLM Brand Auditor

Brand visibility in AI.

Your customers stopped searching. They started asking. Know what AI chatbots say about your brand and fix it.

Echo

Advanced sentiment and opinion analytics.

The problem isn't a lack of data. It's the flood. Turn thousands of opinions into clear, actionable insights.

Sniffer

Market intelligence, before you fall behind.

The market changes every day. Be the first to know what's happening around your brand - and ask about anything you want to keep an eye on.

Context Hub

Your organization's knowledge base and Virtual Assistant.

Critical information gets lost across dozens of systems and documents. Just ask instead of searching - and get an answer, not a list of files.

Trend Hunter

Cultural signal detection.

Your competitors are already watching the next trend. Spot it first and plan your content based on data, not guesswork.

Aura

Truth hidden in data, delivered with expert precision.

Go beyond what standard tools can see to uncover correlations and opportunities that can move your business.

Cadabra

Prompt engineering and IP protection.

Transform raw prompts into precision creative code, store them securely, and keep every generated asset on brand.

Hyde Park

Creative ideation, accelerated.

Transform campaign assumptions into precise execution briefs and hundreds of unique creative hooks and reach the right idea sooner.

Content Creator

Content production at scale.

Produce, personalize, and manage content in one modular AI system - you decide which modules you need; the system handles the rest.

LLM Brand Auditor

Brand visibility in AI.

Your customers stopped searching. They started asking. Know what AI chatbots say about your brand and fix it.

Echo

Advanced sentiment and opinion analytics.

The problem isn't a lack of data. It's the flood. Turn thousands of opinions into clear, actionable insights.

Sniffer

Market intelligence, before you fall behind.

The market changes every day. Be the first to know what's happening around your brand - and ask about anything you want to keep an eye on.

Context Hub

Your organization's knowledge base and Virtual Assistant.

Critical information gets lost across dozens of systems and documents. Just ask instead of searching - and get an answer, not a list of files.

Trend Hunter

Cultural signal detection.

Your competitors are already watching the next trend. Spot it first and plan your content based on data, not guesswork.

Aura

Truth hidden in data, delivered with expert precision.

Go beyond what standard tools can see to uncover correlations and opportunities that can move your business.

Cadabra

Prompt engineering and IP protection.

Transform raw prompts into precision creative code, store them securely, and keep every generated asset on brand.

Hyde Park

Creative ideation, accelerated.

Transform campaign assumptions into precise execution briefs and hundreds of unique creative hooks and reach the right idea sooner.

Content Creator

Content production at scale.

Produce, personalize, and manage content in one modular AI system - you decide which modules you need; the system handles the rest.

dentsu-in-the-loop.
Our experts don't sit outside the system - they're embedded in it, at every point where AI output becomes a business decision.

Cut the hype. Hear from practitioners. Stay ahead.

AI builders, marketers already reaping the rewards - and those shaping how it grows. One table. No hype. No jargon. Just what works.

Podcast Logo
Lab Logo

Where the next great products get built.

Dentsu Lab Warsaw is our research and prototyping unit. It's where we stress-test new ideas - long before they become real products. If you have a challenge the market doesn't solve yet, this is where we'd start.

dentsu AI team

Bartosz Malina

Bartosz Malina

Head of AI

Bartłomiej Główczyński

Bartłomiej Główczyński

AI Expert

Monika Greszta

Monika Greszta

Sr. Project Manager

Marcin Palinka

Marcin Palinka

Tech Lead

Michał Pęczalski

Michał Pęczalski

Head of Creative Technology

FAQ

AI by dentsu is a suite of seven proprietary AI products built specifically for marketing - from tracking how AI chatbots talk about your brand, to analysing consumer opinion at scale, to accelerating creative production. Unlike general-purpose AI tools, our products are built from scratch by marketing practitioners, trained on real campaign data, and delivered as a managed service - with our experts embedded in every step. You don't log in and figure it out alone. We configure, run, and interpret the results with you.
No. Our AI products are available to any brand - whether you already work with dentsu or not. The best starting point is a 30-minute demo, where we show the product running on your category and your competitors. No commitment required.
It's a managed service, not a self-serve platform. We don't sell logins. Our specialists configure the product to your brand, run the analysis, interpret the findings, and - where relevant - feed them directly to the dentsu media, creative, or CXM (Customer Experience Management) teams working on your campaigns. You get conclusions ready to act on, not a dashboard to manage.
Your data never leaves your isolated environment. Your briefs, prompts, content, and analysis results are never used to train public AI models. Every engagement runs in a dedicated instance with access limited to named users only. Our setup is built to clear legal and security reviews.
A first demo takes 30 minutes and requires nothing from your side upfront. From there, we align on your business objective and scope. We'll give you a realistic timeline at the demo stage, not after a contract is signed.

They trusted us

Audi
Michelin
Reckitt
P&G
McDonald's
Skoda
Mastercard
Audi
Michelin
Reckitt
P&G
McDonald's
Skoda
Mastercard
Audi
Michelin
Reckitt
P&G
McDonald's
Skoda
Mastercard
Audi
Michelin
Reckitt
P&G
McDonald's
Skoda
Mastercard
Audi
Michelin
Reckitt
P&G
McDonald's
Skoda
Mastercard
Audi
Michelin
Reckitt
P&G
McDonald's
Skoda
Mastercard